Calmer patients make for a happier medical practice. That’s certainly been the experience of the CBD Skin Cancer Clinic in Sydney. For more than 15 years, the clinic has relied on Floral Image to help create a calming, welcoming ambience to ease their patients’ nerves and create smiles.
The presence of their Floral Image Designer Flowers throughout the clinic, instantly lifts the mood of their patients as they step out of the lift and into the reception area. Indeed, so many patients comment on how beautiful they look, how wonderfully realistic they appear.
Plus, as Tony their Practice Manager points out, their patients aren’t the only ones who love the flowers:
“The patients love them, the receptionists love them, the doctors love them… almost everyone thinks they’re real!”
How the clinic benefits
Not only have the floral arrangements enhanced the clinic’s ambience, they can also play a vital role in supporting both physical and psychological healing. Here’s what scientific studies have shown about the presence of flowers within medical environments.
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Stress Reduction
Research has found that flowers within waiting areas and hospital rooms can lower the blood pressure and anxiety levels of patients.
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Improved Mood
Exposure to flowers can lift patients’ spirits and alleviate feelings of depression. Contributing to better outcomes in both physical and mental health.
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Happier Staff
The positive effects created by the clinic’s Floral Image arrangements, aren’t just confined to their patients. Staff have also benefited from the lift in ambience. As Tony says:
“Sometimes, when I get really stressed out, I bring them into my office. They really brighten up my space and always lift my mood.”
A long-term partnership
What began with a free Floral Image trial many years ago, has now grown into a beautiful long-term business relationship. (And a friendship between the clinic’s managers and their Floral Image representative, Jared.) The clinic has continued to expand, outgrowing their old premises and moving into a far larger space. As such, their partnership with Floral Image has also grown. Seamlessly evolving with their needs – and ensuring that the uplifting ambience and personal, calming connection with their patients will never waver.
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